Close more retainers
5-minute CRO audits
Generate a prioritized client-ready CRO backlog and A/B test ideas before the first call, from just a URL.
Works with
+ more“The Bloomberg terminal for agencies.”
“We started sending Spar audits to every inbound lead before the first call. Our close rate went up and the sales cycle got shorter since prospects already trusted we understood their store.”
“Highly recommend for any Shopify merchant who wants more sales with less guesswork.”
Everything you need to audit any store in minutes
Spar profiles each store, analyzes its funnel against proven heuristics, scores and ranks across 8 KPIs, and surfaces the gaps costing the most revenue.
Zero setup
Just paste a store URL. We map the pages. No integrations required.
Prioritized hypotheses & ideas
Every gap comes with hypotheses & ready-to-run A/B test ideas. Prioritized by PXL, ICE, PIE, and SIA frameworks.
First-time visitors hesitate to buy due to missing trust and credibility signals.
Place security seals and payment icons next to the buy button
Show '30-day free returns' prominently on product pages
Continuous monitoring
Actively monitoring client stores for changes & alerting you when new issues appear.
Conversion gaps
Helps pinpoint where & why customers drop off at each stage of the funnel.
Impact analysis
See how each store scores across key conversion benchmarks.
Behavioral evidence
Every gap is backed by real signals from your store's analytics.
How it works
Get results in minutes.
Paste any store URL
No integrations, no code, no admin access. Just a URL.
Spar learns the brand
Design system, tone, audience segments, industry benchmarks. So every recommendation fits the store.
Page types get analyzed
Key pages are checked against conversion heuristics across 8 KPIs.
Prioritized experiments
A prioritized list of conversion gaps, each scored by revenue impact with specific A/B test ideas.
Why you can trust the roadmap
Every gap is scored across 8 KPIs and ranked by estimated revenue impact, so your team works top-down, not random-walk.
Bounce rate
First-impression issues that cause immediate exits
Add to cart
How well product pages drive add-to-cart actions
Cart abandonment
Checkout friction that kills completed purchases
Conversion rate
How effectively the store turns visitors into buyers
Average order value
Whether the store encourages larger purchases
Units per transaction
Cross-sell and bundle effectiveness
Return rate
Friction that leads to post-purchase returns
Lifetime value
Signals that drive repeat purchases and retention
Every data source your audit needs, connected in seconds
Most audit tools make you guess. Spar pulls real store data, real analytics, and real behavior patterns, so every recommendation is backed by evidence your clients can trust.
Shopify
Order stats & dropoffs
Sync stats directly from the source
Spar reads the store's theme, products, and checkout flow automatically. You get a full conversion picture without a single onboarding call.
Google Analytics
Multi-dimensional funnel data
Turn raw GA4 data into revenue-ranked recommendations
Spar pulls real funnel data, traffic sources, and page-level metrics from GA4. Your audits go from guesswork to hard numbers your clients can't argue with.
Microsoft Clarity
Heatmaps + behavioral signals
Show clients the exact moments visitors hesitate and leave
Heatmaps and session replays feed directly into the analysis. Instead of telling clients 'users probably struggle here,' you show them the evidence.
More integrations coming soon.
Each one makes your audit sharper.
Manual audits are inconsistent, don't scale, and delay proposals
Your best strategists do great audits. Everyone else does okay ones. Spar standardizes quality across your team. Every prospect gets the same thorough analysis, every time.
- Full store audit in under 5 minutes
- Every gap scored and ranked by revenue impact
- A/B test ideas written with full store context
- Win more retainers without hiring another strategist
Frequently asked questions
If you want to know more, contact our team.
Stop spending days on audits your competitors do in minutes
Your first store audit is free. See the full heuristic gap analysis, impact scores, and ideas before you pay a cent.
If your first audit reads like generic advice instead of store-specific analysis, our team will personally review it and rewrite the top recommendations — free.